The words “free publicity” bring joy to the ears of many SMB owners. You don’t have a big marketing budget, so you need to find ways to cut costs as much as possible. Luckily Facebook has you covered. There are several ways you can promote your business on the world’s biggest social network that won’t […]
How to promote your SMB on Facebook for free
Live video: a free way to reach new customers
Having direct access to customers is a gold mine for SMBs and with the increasing popularity of live video services it’s just a matter of deciding what to broadcast. The strategies for live broadcasting are very different than pre-recorded video and it’s important to reevaluate how you’ll present company information in this medium. Keep reading […]
Improve Chrome with these 6 extensions
Well over half of all surveyed internet users utilize Google’s Chrome web browser, and it’s not difficult to see why. The ability to customize your browser via third party apps, extensions and more makes surfing the web a truly personalized experience. Keep reading to discover some of the most practical extensions for enhancing your productivity. […]
Why Peter Pan’s cloud migration would thrive
Think happy thoughts. Peter Pan knew the power of positive thinking more than any of us, which is why if he had a business today it would have likely been a great candidate for cloud technology. You see, half the battle when adapting new IT, whether it’s the cloud or managed services, is going in […]
Aspects of virtualization: licenses
Software developers make a profit by selling us the best product they can create. When selling pieces of their software in bulk they offer licensing packages to businesses so you don’t have to buy 100 copies of the same CD. Simple enough, right? Well, now that an increasing amount of services and tools are moving […]
Engage your audience with Google Slides
Presentations no longer have to be one-way transactions where presenters spoon feed information to participants. Until now, slideshow software didn’t offer a lot of opportunities for back-and-forth communication with your audience, leaving you to facilitate Q&A by yourself. However, with one simple software feature in the recent Slides update, Google has totally changed the way […]
How business continuity plans can fail
Your service provider, who you have tasked with looking after your company’s IT, has kept your business up and running for the past 10 years. Usually, that kind of longevity in developing continuity plans has resulted to some providers overlooking or underestimating certain issues. Here are some of them. Over-optimistic testing The initial testing attempt […]
Are your site’s images hiding an attack?
As more and more content management services are released to aid SMBs in online marketing, security risks also increase. One such helper is the image processing service ImageMagick. And while it has proven useful to countless businesses, it is now something you should be concerned about from a security standpoint. Let’s take a minute to […]
A more secure cloud-based Microsoft Office
Privacy and security concerns can derail a lot of great software ideas — but Microsoft is determined not to let that happen to their browser-based Office Online services. Last week, the software giant announced that their cloud-based versions of Office would be available to be hosted locally, wooing over security skeptics. Let’s take a look […]
7 Twitter tactics to get more retweets
Managing your company’s Twitter account can be tricky. You have a lot of brilliant things to say in under 140 characters but the problem is getting more eyes on your tweets. What’s worse is that there are other companies competing with you to grab that attention. So what can you do to get more people […]
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